This Is How We Saved Barcelona

• Joan Laporta has recently launched his new book titled Així hem salvat el Barça (This is How We Saved Barça) chronicling the club’s turnaround from financial crisis and sporting challenges over the last five years under his leadership. The launch event featured notable figures including head coach Hansi Flick and sporting director Deco, highlighting their roles in the club’s recovery journey.
• Laporta’s narrative centres on Barcelona’s financial rescue emphasising hard decisions, restructuring, and strategic management that helped the club regain stability and competitive edge.
• The book launch also served as a platform for Laporta to campaign for future leadership, while candidly acknowledging both triumphs and tough choices that shaped Barça’s recent years.

The theme of “saving Barcelona” appears across several contexts whether financial rescue under club leadership, historical survival, or critical game‑saving moments on the pitch reflecting how Barça’s narrative has often involved turning points where survival seemed uncertain before a heroic turnaround.